Running from May to the end of September 2026, the campaign reinforces Qatar’s positioning as a vibrant summer destination, showcasing a diverse mix of entertainment, hospitality and leisure experiences available across the country.
The season will feature a diverse line-up of experiences tailored to families, friends, couples and adventure seekers. Highlights include the Qatar Toy Festival, alongside immersive attractions such as ‘Minecraft World’, ‘Colorverse ’, ‘Fontana Circus’, and Sneaker Con.
The programme also includes a series of concerts, including a performance by John Legend on 10 September.
Across the country’s leading shopping malls, visitors can enjoy live performances, activations and character appearances throughout the season.
A selection of hotels and resorts will offer curated summer experiences, from seasonal menus to stay packages and family-friendly activities.
Visitors can also explore water-based attractions such as Meryal Waterpark on Qetaifan Island, alongside theme parks and a range of indoor entertainment options.
For more information please visit: https://visitqatar.com/intl-en/events-calendar/summer-in-qatar
Kids Go Free offer
It is a special summer offer where children can enjoy free benefits when accompanied by a paying adult across selected experiences.
For more information, please visit: https://visitqatar.com/intl-en/events-calendar/summer-in-qatar/kids-go-free
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